A launch countdown and checklist, on one page.
Set a date, even a rough one. Launch Day counts down to it, tracks what is left to do, and keeps your launch link and a Go live button in one place.
Launching Saturday, October 31Change
- Launch window set
- Landing page is live
- Signup form is accepting people
- People to launch to
Three steps to launch day.
An exact day, a month or a quarter. Change it from the countdown whenever your plans move.
Five checks read your launch date, page, form, announcement and list. Nothing is ticked by hand, and anything open links to where you fix it.
One click, confirmed first, whenever you are ready. The countdown ends and your launch email, if you have one switched on, starts sending.
Tell your whole list the moment you go live.
A Launch day automation counts back from your launch date instead of waiting for a signup to do something.

Start on the day or 1, 3, 7, 14 or 21 days before it, from the ready-made Launch day template. For a last call after you go live, add a wait.
When it fires, the flow takes in every contact you can email at the same moment, including people who joined long before you built it.
Pull the date closer, or press Go live early, and a step whose moment has passed sends on the next run instead of being skipped.
Switch a flow on after your launch date and it stays quiet, so a backdated launch never mails your list by surprise.
Built around the day itself.
What the countdown says, where the link points, and who can press Go live.
Your custom domain once it is serving, your LaunchList address until then, with a line already written for X, LinkedIn, Reddit, WhatsApp, Facebook or email. You still press post.
A month or a quarter reads "about 5 weeks away" rather than ticking down to a minute you have not picked, and says so once the window opens.
If the day comes and goes before you are ready, the page says so plainly. Go live to mark it shipped, or move the date.
The countdown widget reads the same launch date, on your Launch page or embedded on your own site.
Team roles decide who can press Go live, so only the people you choose can launch.
The checklist steps aside. The page shows how long you have been live and links to your numbers in Analytics.
What Launch Day reads from.
The launch email is an automation, the link is your domain, the countdown fits on your site, and Analytics takes over after.
- AutomationsEmails that send themselves when someone signs up, confirms, refers a friend or you launch.
- Custom domainsPut your waitlist page on your own domain, with the certificate set up for you.
- Widgets and embedsPut a signup counter, leaderboard, milestone bar, countdown or updates feed on your own website.
- AnalyticsHow many signed up, confirmed and came through a referral, where they came from, and what to do next.
Before the big day.
What counts as a launch announcement?
Can I go live before my launch date?
What if my Launch page is not published yet?
Who can press Go live?
Which plans include Launch Day?
Pick a launch date and start counting down.
Set it today and move it as often as your plans change.