For LaunchList v1 customersLaunchList v1 vs v2:
LaunchList v1 vs v2:
what changed.
LaunchList v1 collects signups and referrals, free or for a one-time payment, and keeps working for now. LaunchList v2 adds email, invite codes and an API to one list, on plans that start free.
Free for your first 100 contactsNo credit card needed
LaunchList v1Collecting signups
getlaunchlist.com/sites/piedpiper
Overview
Pied Piper12,847 signups
Total signups
12,847
Via referrals
8,739
LaunchList v2
app.getlaunchlist.com/migrate
Step 1 of 2
Which waitlist?
Pick one to copy into this project. You can import the others later.
Pied Piper12,847 signups8,739 referrals
ContinueBack
At a glance
Updated
- If you use v1 today
- Your v1 waitlists keep working for now
- Moving a waitlist
- A copy you start yourself from your own v1 account, one waitlist at a time
- During a copy
- The copy only reads v1, and none of your signups is emailed
- How v2 is priced
- Free for your first 100 contacts, then monthly or yearly by list size
- Your list in v2
- Each person once per project, with their stages, tags, segments and trust verdict
- New in v2
- An updates feed, invite codes, a REST API and an MCP server, on every plan
How the copy works, step by step: import your waitlist from LaunchList v1.
How it fits together
One audience, from signup to launch.
In LaunchList v2 every step works from the same record, so what you learn at one step is already there at the next.
Collect signups
Your Launch page, a form on your own site, the API and your AI assistant all add to one list per project, each person once.Know your list
Where each person came from and what they answered stay on their record, beside their trust verdict.Get referrals
Each person has a referral link the moment they join, and the friends they bring in are tied to them from the start.Email your list
Send a broadcast to everyone or to one segment, and each email can carry the person's place in line and their own link.From the Collect planInvite people
Filter for your top referrers, or for anyone who gave an answer, and invite everyone who matches, each with a code of their own.First 100 invites on the Free planSee what worked
Signups, referrals and email delivery are counted from that same list, so you never add them up by hand.
Side by side
What each version supports.
Where a v2 line needs a paid plan, a tag names the plan it starts on. Pricing has every limit.
| Capability | LaunchList v1Free, or one payment per waitlist | LaunchList v2Monthly or yearly, with a Free plan |
|---|---|---|
| Your launch page | ||
| Launch page | A page builder with three starter templates, at a getlaunchlist.com address with a launch.li short link | A block editor with starting pages, on our address or your own domain with the certificate set up for youOwn domain from the Collect plan |
| Signup forms | Email address, an optional name, plus extra fields you add | Email, phone, a username or a wallet as the identity, with the fields you choose |
| Embeds | A customizable JavaScript widget, with setup guides for 13 platforms | Inline, HTML, React, headless and popup forms, plus counter, leaderboard, milestone, countdown and updates widgets |
| After signup | A customizable thank-you screen with place in line, referral link and reward | A private status page each signup can come back to, with their place in line, their referral link and whether they confirmed |
| Growing the list | ||
| Spam and fraud | Email validation, disposable-domain blocking, rate limits, reCAPTCHA and optional double opt-in | Every signup scored on the way in, doubtful ones held for your review, and a trust verdict on every contact |
| Referrals | Referral links, a leaderboard, a jump up the line for each referral and one reward message | Referral credit checked for fraud and, by default, given once the friend confirms their email, with rewards you setRewards from the Collect plan |
| Your audience | A signup list per waitlist, ordered by place in line | One deduplicated list per project, with stages, tags and segmentsSaved segments from the Launch plan |
| Analytics | Signup and referral counts, hosted page views and conversion rate, and a box for your own tracking code | Signups over time, countries, referrals and email delivery, plus where your signups come fromSignup sources from the Grow plan |
| Talking to your people | ||
| Editable welcome and verification emails, sent from your own domain on larger plans | Broadcasts and branching automations, sent from your own domainBroadcasts from the Collect planAutomations from the Launch planOwn domain from the Launch plan | |
| Product updates | Not in v1 | A public updates feed with RSS, which you can add to your status page, your Launch page and your own site |
| Letting people in | ||
| Early access | Export your queue by position and invite people from your own tool | A personal invite code for each person, and a record of who used theirsFirst 100 invites on the Free plan |
| Launch day | Not in v1 | A countdown, a launch checklist, your launch link and a Go live buttonLaunch Day from the Launch plan |
| Building on it | ||
| Public API | A form submission endpoint, with no API to read your signups | A REST API with a published OpenAPI spec |
| Webhooks | Webhooks when someone signs up and when they confirm their email | Signed webhooks with delivery logs and retries1 endpoint on the Free plan |
| AI assistants | Not in v1 | An MCP server, so your AI assistant can search signups, invite people and check your numbers |
| No-code integrations | Zapier, reaching thousands of apps, and Slack signup alerts | Official Zapier, Make and Slack apps, and webhooks into any other toolZapier and Make apps from the Launch planSlack app from the Launch plan |
| Your account | ||
| Teams | Team members with permissions on larger plans, and a separate plan for each waitlist | One workspace and one bill for all your projects, with teammates and rolesTeammates and roles from the Collect plan |
| Your data | CSV export, with imports done by LaunchList support on request | CSV import and export on every plan, with presets for files from other waitlist tools |
| Pricing | Free up to 100 signups, then one payment per waitlist, priced by signup cap | Free to start, then a monthly or yearly plan priced by list size |
Questions
What v1 customers ask first.
What is the difference between LaunchList v1 and v2?
LaunchList v1 collects waitlist signups with a hosted page, an embeddable form, referral links and a leaderboard, free or for a one-time payment per waitlist. LaunchList v2 is the rebuilt product: one deduplicated list per project, a trust verdict on each contact, a block-editor page, broadcasts and automations, invite codes, Launch Day, a public API, webhooks and an MCP server, on monthly or yearly plans that start free, with the larger tools on paid plans.
Is LaunchList v1 shutting down?
LaunchList v1 keeps working for now. When you want to move a waitlist, you copy it into v2 yourself, one waitlist at a time.
What does v2 cost if I paid for v1?
In LaunchList v2, the Free plan covers your first 100 contacts, and paid plans are billed monthly or yearly and sized to your list.
How do I move a waitlist from v1 to v2?
If you sign up for v2 with the email address your v1 account uses, v2 offers your waitlists once you confirm it. Otherwise, choose to import from LaunchList v1 and connect your v1 account with its email and password, checked once and never stored, or with a link sent to that address. Pick a waitlist and it is copied with its contacts, signup dates, custom fields, subscription status, referral codes and who referred whom, and everyone gets a place in line from when they joined and who they referred. v1 is only read, never changed, and you can copy again to bring over people who joined since.
Does importing a waitlist email my contacts?
No. Importing only copies data: it never emails your signups, never starts an automation and never fires a webhook. You get one email yourself when the copy finishes.
Do my v1 embeds, links and custom domain keep working?
For now, yes: your v1 embeds and links keep collecting signups into v1, and new signups reach v2 once you put your v2 page or embed in their place. The one custom domain v1 has is for sending email. It is not copied, and in v2 you verify a sending domain again, from the Launch plan. API keys, webhooks and teammates are set up again in v2 too.
Try v2 with your real waitlist.
Start a new waitlist for free, or bring an existing one across.
Free for your first 100 contactsNo credit card needed