The new LaunchList · private beta

What's included in LaunchList v2

LaunchList v2 is a pre-launch platform for building a launch page, collecting and verifying signups, running referrals and email, releasing beta access, and measuring growth. Everything below is live in the private beta today.

Capabilities and plan capacity checked 12 September 2026

01 Build

Build the launch page

Hosted launch page with a block editor Server-rendered so it is indexable, and it works with no website of your own. Full block catalog, layout primitives, a media library, saved sections and multiple pages per project.
Any-identity forms: email, phone, username, wallet, or no identity at all Email is never required. The visual builder owns field naming, so anything you capture becomes a first-class filterable column, with validation, conditional logic and multi-step built in.
One-line embeds in five flavors Inline, HTML, React, headless and popup. Drops into Webflow, Framer, Carrd, Squarespace, WordPress, Ghost, Notion or Bubble without a plugin.
Custom domains with real DNS verification and automatic TLS One custom domain is included on every plan, Free as well, because a launch page on your own address is what makes it feel real.
A status page for every signup A durable, bookmarkable home after signup showing verification state, the personal referral link with share targets, and live queue position. It is the page people come back to, so it is a page, not an email.

02 Grow

Grow an audience you can trust

Contact Trust: one verdict per contact, continuously recomputed Every contact resolves to verified, valid, unknown, risky or fake, with the per-check breakdown visible. It works across email, phone, wallet and username identities, so it does not need an inbox, and a scheduled pass demotes device farms that only reveal themselves later.
Layered spam and fraud defense on every signup Disposable-domain blocking, MX and SMTP verification, behavioral scoring on IP and browser fingerprint, rate limiting, honeypot and time-trap, datacenter-IP and fingerprint-reuse checks, weighted into one allow, hold or block decision. Held spam never counts toward your plan.
Referral credit that only lands after verification Each signup gets a personal referral link that moves them up the queue. Credit is granted on double opt-in, and a contact whose trust drops stops earning it, which is what makes the leaderboard worth showing publicly.
Live leaderboard, rewards and segments Configurable position movement, exclusive rewards or milestone unlocks. Segment by trust, referral activity, source or anything your form captured, then treat each segment differently.
An audience that holds up at millions of rows Precomputed counters rather than live aggregation, with CSV import and export on every plan and importers for bringing a list across from another tool.

03 Nurture

Nurture with email you actually own

Broadcasts from your own sending domain One segmented send to the list, from your address rather than ours. Paid plans get their own sending identity; Free does not send campaign email at all, because free sending necessarily rides a shared domain and one bought list would damage deliverability for everyone on it.
Branching automations Trigger on signup confirmed, a referral milestone, a countdown or a segment change, then branch on what someone actually did. Confirmation, position updates, previews and the launch email without exporting to Mailchimp.
Suppression and compliance handled underneath Automatic unsubscribe suppression, compliance records, and GDPR erasure and retention wired into the same contact record, so an erasure request removes the person everywhere rather than in one table.

04 Invite

Control who gets in, and when

Individual claim links and capacity-limited shared codes One link per person for the list, one shared code with a seat count for a community or a partner, so you can hand a Discord 50 seats without minting 50 invitations.
Delivery and acceptance tracked separately Invited, delivered, accepted, expired and revoked are five different states, so a bounced invite reads as a bounced invite rather than someone ignoring you.
Release access in batches Open the door to a slice of the queue at a time, chosen by segment, trust or referral rank, instead of all at once.

05 Measure

Measure what is working

Benchmarks, not just numbers Growth, confirmation and referral performance shown against published benchmarks, so a confirmation rate arrives with the context that tells you whether it is good.
Referral K-factor and source breakdown Viral coefficient, referred versus organic share, top referrers and UTM source breakdown, computed off verified signups rather than raw ones.
Export anything you can filter CSV import and export on every plan including Free. Your list is yours, and it leaves in one click.

06 Develop

Build on the platform

A public REST API on Stripe-grade conventions Scoped keys, idempotency, cursor pagination and a single error envelope, with a published OpenAPI spec.
Signed webhooks with delivery logs, retries and replay Raw signups and verified signups are distinct events, so an integration can wait for the verified one instead of acting on noise and cleaning up later.
Team roles with per-workspace billing Role-based access control, one subscription per workspace, and limits that pool across the projects inside it.

What each plan holds

Contacts are the peak your workspace reaches in a billing period; the email allowance is per calendar month, so it stays true if you pay quarterly. Quarterly is roughly 15 percent off three monthly payments.

Beta pricing for LaunchList v2 by plan: monthly and quarterly price, included contacts and included campaign email.
Plan	Monthly	Quarterly	Contacts	Campaign email
Free	$0	n/a	250	None
Launch	$29	$74	2,000	10,000 a month
Grow	$89	$227	15,000	50,000 a month
Scale	$199	$507	50,000	100,000 a month

A signup is never refused for putting you over the cap. On a paid plan the excess is billed; on Free the overflow is held behind an upgrade prompt and is never deleted. There is no annual plan during the beta.

These are beta prices and pricing may change after the beta. If it does, you will hear it from us before it takes effect.

Apply for the private beta

Compare the versions: LaunchList v1 vs v2 →