Waitlist software for founders

Build a pre-launch waitlist. Grow before you ship.

Put up a waitlist page or add a signup form to your own site. Every signup gets a referral link, so your waiting list grows while you build. Email them, then let them in when you're ready.

Build your waitlist

Free for your first 100 contactsNo credit card needed

1Where people sign up
2One list
New signup
Pied Piper waitlist12,847 waiting
AMArjun Mehtaarjun.mehta@gmail.com#18in line
piedpiper.launchlist.page/?ref=A8N3TJ6WShare
Signed up on
Waitlist page
Place in line
#18 of 12,847
Referrals
3 friends
Spam check
Passed
3Where each one goes

See what your signups see. Try the demo

10,000+ waitlist projects have collected 12M+ signups with LaunchList.

  • Auvoya
  • kspacr
  • Previ
  • Playsum
  • Parcel Suitcase
  • Friendster
  • Fairmint
  • Statyes
  • Kyoso
  • Influur
  • Generous
  • Performeo
LaunchList has helped us turn a boring waitlist that was generating a few sign-ups a day, into a booming, fun waitlist that is bringing in hundreds of sign-ups a day.
Nathan CoveyVP of Marketing, Galvan
01Collect

A waitlist landing page live today, with or without a website.

Share a page we host, or put a form on the site you already have. Either way, every signup lands in one list.

A waitlist page we host

Start from one of nine finished pages, add your logo and color, and share the link.

  • Click any word to change it
  • Switch styles, keep your words
  • Or describe your product and get a page
"LaunchList has good documentation so setting it up takes minutes, it's very customizable, and the team behind it is receptive to feedback and quick to help you."
Alex Boyd, Co-founder, Playsum
02Grow

A referral waitlist that rewards people for sharing.

Your signups do the sharing for you, and you decide which suspicious ones count.

  • Referral links
  • Rewards
  • Spam check

Every signup gets their own status page

It's the thank-you page they land on after joining, with their place in line and a link to share. Each friend who joins through their link moves them up, so they come back to watch their place move.

  • Share buttons for WhatsApp, X, email and more
  • A live leaderboard of top referrers
  • Your logo, colors and fonts, in four designs

Rewards at the numbers you pick

Set a reward for any number of referrals, from a jump up the line to a call with your team. Rewards start on the Collect plan.

  • Jumps up the line happen on their own
  • The rest wait in a list of who earned them

Fake signups held back before they count

Every signup gets a spam check. Suspicious ones wait for you to approve or block them.

  • Left out of your count and your bill
  • No referral credit until you approve
  • Self-referrals never count
Launchlist has been awesome. Super easy to integrate and we've been able to build a lot of hype prior to our launch!
Haroon AhmadCEO, Proton Health

Free for your first 100 contacts.

Start free
03Stay in touch

Email your waitlist while they wait, then let them in.

People who hear from you while they wait are still interested on the day you let them in.

  • Email campaigns
  • Automated emails
  • Invite codes

Write once, send to everyone or a segment

Write in blocks or plain text, with each reader's name filled in. Sending starts on the Collect plan.

  • Start from emails already written for you
  • In your colors, typeface and logo
  • Now, or at a time you pick

Early access invites, one code each

When you're ready, invite your top referrers, a group you pick or one person. Each gets a personal code that works once.

  • Claimed on their status page or in your app
  • See how many in each batch used their code
04Analytics

Waitlist analytics that show what's working.

See how many people signed up, how many came through a referral and which sites sent them, so you know where to post next.

  • Signups by day
  • Referring sites
  • Countries

See where every signup came from

Every signup is counted by how it reached you: a referral, a site that linked to you or the page it joined on. Referring sites, devices and languages come with the Grow plan.

  • Organic and referred signups by day
  • Your top referrers, ranked
  • A map of where your signups live
I had tried a few other pre-launch waitlist platforms (after trying to build it myself and failing!), and none of them had the features I was looking for. LaunchList made building the waitlist so easy.
Tessa RileyCo-founder, Hey Jean

Free for your first 100 contacts.

Start free
05Connect

Waitlist integrations for your stack. Bring the list you already have.

Nothing to rip out. Plug LaunchList into the tools you already use or build on the API, and bring your current list with you.

Run your waitlist from Claude or ChatGPT

Paste one line into Claude, ChatGPT, Codex or Cursor. Then ask how signups went, who to invite or what to change on your page.

  • Page changes stay drafts until you publish
  • Acts only in the workspace you approve

Import your waitlist from one export file

Upload the export from Viral Loops, Prefinery, KickoffLabs, Waitlister or GetWaitlist, and its columns are mapped for you.

  • Everyone keeps their place in line
  • Who referred whom comes with them
It was easy to implement and customize to my brand. I highly recommend the product for anyone wanting to get a waitlist integrated into their webpage.
Allan OlooFounder, Ghol Finance

Free for your first 100 contacts.

Start free
Pricing

Waitlist software that starts free.

Your first 100 contacts cost nothing, with no credit card. When you need more, pick a plan, then the size of your list.

Contacts on your list
More sizes on the pricing page
  • Free plan

    Prove demand.

    $0a month

    for 100 contacts

  • Collect plan

    Get more signups.

    $19a month

    for 5,000 contacts

  • Recommended

    Launch plan

    Turn signups into users.

    $39a month

    for 5,000 contacts

  • Grow plan

    Do more of what works.

    $79a month

    for 5,000 contacts

Sizes go up to 100,000 contacts. Go over and no signup is lost: the extra ones wait until you move up. Pay yearly and get 2 months free.

FAQ

Waitlist software questions, answered.

What founders ask before they start their first waitlist.

What is waitlist software?
Waitlist software, also called waiting list software, collects the people who want your product before you launch it. It gives you a page or a form where they sign up, one list of everyone who joined, and ways to stay in touch until you open the doors. With LaunchList that means a page we host or a form on your own site, referral links with rewards, email to your list and early-access invites.
How do I create a waitlist?
Sign up free, with no credit card, and choose where people join: a waitlist page we host, so you need no website, or a signup form you paste into the site you already have. A hosted page begins as one of nine pages already written about your product, with your logo and color, and goes live straight away. Share the link, and every signup lands in one list with a referral link of their own.
How does a referral waitlist work?
Everyone who joins gets their own referral link. When a friend signs up through it and confirms, the person who shared it moves up the list, and a live leaderboard shows who has brought in the most people. Self-referrals and repeat referrals from the same IP address are refused, so places are earned fairly.
How much does LaunchList cost?
Nothing to start. The Free plan covers your first 100 contacts, with no credit card. When your list grows, the Collect, Launch and Grow plans are priced by the number of contacts you hold, billed monthly or yearly. Paid plans start at $9 a month for 500 contacts. Emailing your list starts on the Collect plan.
How do you stop fake signups?
Every signup is screened for spam on every plan, so bots, honeypot fills and bursts of signups are caught before they reach your list. Each signup also gets a trust verdict, from Verified to Fake, so you can see who is real. Referral credit is given only once a friend confirms, and self-referrals and repeated referrals from the same IP address are refused.
Can I use my own domain?
Yes. Connect a custom domain and keep the whole launch on your own brand. Custom domains come with the Collect, Launch and Grow plans.
Can I email my waitlist?
Yes. You can send broadcasts and build automated email flows from the same audience, with no exporting. Confirmation and invite emails go out on every plan. Broadcasts come with the Collect, Launch and Grow plans. Automations come with the Launch and Grow plans.
Do the signups I collect stay mine?
Yes. Every signup you collect stays yours. Nobody is turned away when you pass your plan size: extra signups are kept, never deleted, and appear as soon as you move up a size. You can export your whole list as CSV on any plan, including the Free plan.
Can I switch from another waitlist tool?
Yes. Upload the CSV your current tool exports. LaunchList recognizes exports from Waitlister, GetWaitlist, Prefinery, KickoffLabs and Viral Loops, maps the columns for you and keeps your referral graph, so everyone's referrals come with them.

Start your pre-launch waitlist today.

Put up a page or add a form to your site, and grow your waiting list with referrals before you ship.

Build your waitlist

Free for your first 100 contactsNo credit card needed