Compare startup marketplaces
Empire Flippers vs Flippa
Empire Flippers is a broker with a curated marketplace and Flippa is a marketplace for online businesses. Empire Flippers is among the 1 million most visited sites, and Flippa among the 100,000 most visited sites. Empire Flippers' domain was registered Feb 2013, Flippa's Dec 2003.
| What it is, differs | Broker with a curated marketplace | Marketplace for online businesses |
|---|---|---|
| Status | Online; we couldn't find a date on its listings | Online; we couldn't find a date on its listings |
| Price | Paid options on its own page: Seller commission, sales from $0 to $66,666.66 $10,000, Seller commission, sales from $66,666.66 to $700,000 15% of the sale price | $29 |
| Account needed | Yes | Not known |
| What it lists | Amazon FBA businesses, Amazon KDP businesses, Display advertising sites, Dropshipping businesses, eCommerce businesses, SaaS, newsletter and YouTube businesses | Websites, SaaS companies, eCommerce stores, YouTube channels and social media accounts, Mobile apps, Domains |
| How often other sites link to it | 43 out of 100 (Common Crawl, Oct 2026) | 43 out of 100 (Common Crawl, Oct 2026) |
| Traffic, differs | Among the 1 million most visited sites (Tranco, Oct 2026) | Among the 100,000 most visited sites (Tranco, Oct 2026) |
| Domain registered, differs | Feb 2013 (13 years ago) | Dec 2003 (22 years ago) |
Not yet confirmed for either: newest listing, link, review time, takes pre-launch, badge required, first seen online.
How to submit
Empire Flippers
Fill in the Sell Your Site form (monetization methods, business details, income, tracking info, extra information), then log in or create an Empire Flippers account. The team reviews and vets the submission, publishes the listing and accepts offers, then helps close the sale and transfers the business to the buyer.
Flippa
Go to the sell page, enter the URL of your site, store, app, channel, online business or domain, click Continue, then choose a listing package (Entry, Boosted or Premium).
From flippa.com/sell
Paid and advertising options
Empire Flippers
Paid options
Last checked Oct 29, 2026.
| Option | Price | What you get | Source |
|---|---|---|---|
| Seller commission, sales from $0 to $66,666.66 | $10,000 | Commission charged only if the business sells, with Empire Flippers handling listing, buyer communication and migration. | empireflippers.com/how-to-sell-a-website-… |
| Seller commission, sales from $66,666.66 to $700,000 | 15% of the sale price | Flat commission on the sale price, charged only if the business sells. | empireflippers.com/how-to-sell-a-website-… |
| Seller commission, portion between $700,000 and $5M | 8% of the amount above $700,000 and below $5,000,000 | Reduced commission rate stacked on the lower tiers for the part of the value in this range. | empireflippers.com/how-to-sell-a-website-… |
| Seller commission, portion above $5 million | 2.5% of the amount above $5,000,000 | Further reduced commission rate stacked on the lower tiers for the part of the value above $5 million. | empireflippers.com/how-to-sell-a-website-… |
Flippa
Paid options
Last checked Oct 29, 2026.
| Option | Price | What you get | Source |
|---|---|---|---|
| Entry (Basic Reach) | $29 | Flat fee for a 60-day term with basic visibility in search results and no extra promotion. | flippa.com/pricing |
| Boosted (Boosted Reach) | $49 | Flat fee for a three-month term with additional reach and higher placement in search results. | flippa.com/pricing |
| Premium (Boosted Reach) | $199 per 6 months | Six-month term with boosted reach and NDA protection for sellers included. No monthly billing. | flippa.com/pricing |
| NDA & Confidentiality add-on | $199 | Confidential listing where buyers must sign an NDA to access the listing and enquire. Free in the Premium package. | flippa.com/pricing |
Who each is for
Empire Flippers
Entrepreneurs and investors who buy and sell online businesses, according to the About page.
- Amazon FBA businesses
- Amazon KDP businesses
- Display advertising sites
- Dropshipping businesses
- eCommerce businesses
- SaaS, newsletter and YouTube businesses
Flippa
Flippa says it provides owners and investors with tools to get deals done, and that it is a platform for entrepreneurs, side hustlers, hackers and new-age small business owners.
- Websites
- SaaS companies
- eCommerce stores
- YouTube channels and social media accounts
- Mobile apps
- Domains
Screenshots
What changed
- : Empire Flippers: submit page set to app.empireflippers.com/sell-your-site
- : Empire Flippers: status set to Online
- : Flippa: price set to $29
- : Flippa: price set to Paid
- : Flippa: status changed from Live, blocks checks to Online
- : Flippa: submit page set to flippa.com/sell
- : Flippa: status set to Live, blocks checks
Questions
- Which gets more visitors, Empire Flippers or Flippa?
- Empire Flippers is among the 1 million most visited sites, and Flippa among the 100,000 most visited sites, in the Tranco list of the most visited sites (Oct 2026).
We checked both on Oct 29, 2026: whether each answers, whether its listings pass SEO value and its newest listing. The price and the rules come from each site's own pages, and a fact we have not confirmed is left out. Written from Empire Flippers' and Flippa's own pages on Oct 29, 2026. How we check