Trustpilot

trustpilot.com

Trustpilot is a review platform open to everyone where people read and write reviews of companies. It lists banks and travel insurance companies.

Review siteOnline; we couldn't find a date on its listings
Status
Online, no dated listings
Authority
77/100How often other sites link to it (Common Crawl, Oct 2026)
Traffic
Among the top 10k sitesPopularity estimate (Tranco, Oct 2026)
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About

Trustpilot is a consumer review platform where people read, write and share reviews of companies, and where businesses can build trust through reviews. It is not a product launch board or startup directory, and the pages provided do not describe a way to submit a product for listing. Trustpilot began in 2007 and is headquartered in Copenhagen. Its About page reports more than 300 million reviews and 1.27 million websites reviewed as of 3/18/2025. Company pages sort businesses by category, such as Shipping and Mailing Service, and show a rating and review count. The site states that companies are not allowed to offer incentives or pay to hide reviews. Pricing figures are not shown on the pages provided.

What it lists

  • Banks
  • Travel insurance companies
  • Shipping and mailing services
  • Clothing stores
  • Car dealers

Who visits

Trustpilot says it helps consumers make the right choices and helps businesses build trust, grow and improve.

Written from Trustpilot's own pages on Oct 28, 2026.

Questions

How much does Trustpilot cost?
Trustpilot does not say on its site. The footer links to Plans & pricing, but no prices appear on the pages provided.
How long does Trustpilot take to approve or review a listing?
Trustpilot does not say on its site. The pages provided give no review or approval time.
Can I advertise on Trustpilot?
Trustpilot does not say on its site. The pages provided list no advertising placements or prices.
Is Trustpilot a startup directory or launch board?
No. Trustpilot describes itself as a review platform open to everyone, where people read, write and share reviews of companies.
Can companies pay to hide reviews on Trustpilot?
No. Trustpilot states that companies on the platform aren't allowed to offer incentives or pay to hide reviews.
What does Trustpilot list?
Trustpilot lists companies across categories such as banks, travel insurance companies, car dealers, clothing stores and shipping and mailing services, each with reviews and a rating.
Can I offer an incentive for reviews?

Read each site's rules first. Trustpilot's own pages say companies may not offer incentives or pay to hide reviews. Where a site does allow a thank-you, it must be the same for any rating, never in return for a good one.

From our review sites guide.

Details

How often other sites link to it
77 out of 100 (Common Crawl, Oct 2026)
Traffic
Among the 10,000 most visited sites (Tranco, Oct 2026)
Best for
Any product
Domain registered
Jun 2007 (19 years ago)

We don't know yet: price, review time, badge, account needed. Is this your site? Claim it to add them.

Checked Oct 28, 2026 · How we check

History

  • : submit page set to trustpilot.com/review/inpost.co.uk
  • : status changed from Live, blocks checks to Online

Something changed? Tell us and we will check it again.

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