Capterra
Capterra is a software directory with verified user reviews. It lists business software, HR and payroll software, and marketing and sales software.
- Link
- Button, no SEO value
- Status
- Online, no dated listings
- Authority
- 67/100How often other sites link to it (Common Crawl, Oct 2026)
- Traffic
- Among the top 10k sitesPopularity estimate (Tranco, Oct 2026)
Buyers read verified user reviews here, and its pages say it lists every provider, not only those that pay for a sponsored profile.
About
Capterra is a software directory with verified user reviews, used by businesses looking for software and by vendors who want to reach them. It sorts listings into categories such as Human Resources, Project Management, Marketing and Sales, IT and Security, Finance and Accounting, and Healthcare. Vendors start on the For Vendors page and choose Get Your Product Listed to create a product listing. A vendor account lets them manage listings, monitor performance and track reviews and badges. Capterra states that it lists all providers, not just those that pay, and that it is free for users. Software providers pay for sponsored profiles, which include a link-out icon to the provider's website. The pages do not show prices, review times or whether links are dofollow or nofollow.
How to submit
Open the For Vendors page, choose Get Your Product Listed to create a product listing, then use the vendor account to manage listings, performance, reviews and badges.
From capterra.com/vendors
What it lists
- Business software
- HR and payroll software
- Marketing and sales software
- IT and security software
- Finance and accounting software
- Healthcare software
Who visits
Capterra's vendor page says it connects millions of in-market software buyers with vendors.
Written from Capterra's own pages on Oct 29, 2026.
Questions
- How do I get listed on Capterra?
- Through G2. Capterra's own pages send you to G2's sign-up to get listed, and G2 says one account manages your profile on Capterra too. Checked Oct 29, 2026.
- Does Capterra give a dofollow link?
- No. A button, not a link: Capterra's listings open the product from a button with no link, so no SEO value (3 listings checked). Checked Oct 29, 2026.
- How do I submit my product to Capterra?
- Go to the Capterra For Vendors page and choose Get Your Product Listed to create a product listing. Capterra does not describe further steps on the pages reviewed.
- Is Capterra free?
- Capterra says it is free for users. It does not state on its site whether creating a vendor listing is free.
- How much does Capterra cost?
- Capterra does not say on its site. It states that software providers pay for sponsored profiles but shows no price.
- Do I need an account to submit to Capterra?
- Capterra does not say on its site. It offers a vendor account to manage listings, monitor performance and track reviews and badges.
- Can I advertise on Capterra?
- Yes. Capterra says software providers pay for sponsored profiles to receive web traffic and sales opportunities, but it shows no prices.
- Does Capterra list only paying vendors?
- No. Capterra states that it lists all providers across its website, not just those that pay it.
- What kinds of software does Capterra list?
- Capterra lists software in categories including Human Resources, Project Management, Marketing and Sales, IT and Security, Finance and Accounting, Legal and Compliance, and Healthcare.
- G2 or Capterra: which should I list on first?
Both, if you sell software to businesses. Both are among the 10,000 most visited sites on the web, by the Tranco ranking. G2's own pages say a new profile is verified in about 3 to 5 business days and a basic profile is in its no-cost plan; Capterra says it lists every provider and sells sponsored profiles on top.
From our review sites guide.- Which review sites matter for SaaS?
The ones your buyers read. For business software that usually means G2, Capterra, GetApp and TrustRadius; AlternativeTo matters when you replace a well-known app. Ask a few customers where they compared tools before they chose yours.
From our review sites guide.
Details
- How to get listed
- Capterra's own pages send you to G2's sign-up to get listed, and G2 says one account manages your profile on Capterra too
- Link
- A button, not a link: Capterra's listings open the product from a button with no link, so no SEO value (3 listings checked)
- How often other sites link to it
- 67 out of 100 (Common Crawl, Oct 2026)
- Traffic
- Among the 10,000 most visited sites (Tranco, Oct 2026)
- Best for
- Any product
- Domain registered
- Oct 1999 (27 years ago)
- Submit page
- capterra.com/submit/
We don't know yet: price, review time, badge, account needed. Is this your site? Claim it to add them.
Checked Oct 29, 2026 · How we check
History
- : link set to A button, not a link (no SEO value)
- : submit page set to capterra.com/submit
- : status changed from Live, blocks checks to Online
Alternatives
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